"They’re going to keep on fighting the battle of improving the software," says Brad Erickson, an analyst at Pacific Crest Securities. "I don’t fault GoPro. I think the amount of people in this world willing to sit and edit videos from a purpose-built camera is very low. We all have smartphones that have decently good editing apps." Read more.
This sums it up. Ease to edit, ease to share. Enter Snap's (SNAP 21.92) position in the camera market. At the right price, maybe $10, SNAP could be interesting.
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