Monday, February 4, 2019

Apple doesn't do acquisitions

Sure, there has been a couple of them, namely Beats but as a rule, Apple doesn't buy anyone. With nearly $150 Billion in cash, they are really getting pressure to put it to work. Obviously, cash yields one of the worst returns on the planet so...adding SONO ($13.02) to the Watch List.

Apple is “currently lagging competitors in the smart home category,” JPMorgan wrote, referring to the company’s HomePod product line. Sonos, in contrast, has a “differentiated position as a premium home speaker system relative to Amazon Alexa and Google Home,” along with “strong loyalty among current customers and [a] robust international presence.”

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